DOT Improved Reliability and Connectivity of Transportation Systems

HERE Mapping Resources HERE dataThe transportation system of a town or city plays a vital role to the residents by fulfilling duties of safety and responsibility. The best thing about automation facilitated by science to human beings is that it provides mobility, environmental benefits, and energy along with providing safety to the people who use the transportation system.

What could a transportation system possibly give to the people?  These are the benefits:

  • Multi-modal connectivity
  • Improved mobility
  • Reduced travel times
  • Better time travel reliability
  • Crash avoidance
  • Lesser energy consumption
  • Reduced vehicle emissions
  • Improved accessibility and efficiency

All these things matter to the common man. These are especially beneficial for the senior citizens of an area. Improving the mobility for the citizens is a matter of concern, and HERE data is giving all it can to the road network for a growing population.

HERE data has been implemented across various DOT functions and has resulted in something very fruitful for the citizens. Translating the data projects for the citizens so that it can benefit them as the primary goal.

Below is what it has done to improve the connectivity and the reliability of the transportation system with the help of HERE data:

Capital Project Prioritization

This item is the process of creating a transportation improvement plan for the entire state. In this, the state must catalog on how they are utilizing the funds. HERE traffic data is being integrated with the linear referencing system of NCDOT which is going to increase the investment return for the speed data. HERE is helping the data in the mapping system of DOT.

Jamming Management

With the help of HERE traffic, DOT has been performing project evaluations of before and after the time of using the mapping services. The post-incident jamming scans get information on the impacts of incidents on the traffic flow and to quantify and visualize these impacts as well. Monitoring the travel times on the routes does the major work as it ensures the traffic get diverted around the crowded roads.

Signal Timing Projects

To operate the traffic signals better than before and to save money and time for the drivers, HERE data’s real-time traffic data analyzing signal system is being operated to keep traffic moving smoothly with less frequent stops.

For more information on how HERE data and how it is used in DOT systems contact HERE Mapping Resources at 888-848-4436.

How to Create a Map that Tourists Love

HERE Mapping Resources Map Creator TourismTravel guides are not just appropriate for popular five-star resorts but also for any business targeting tourists. The final product is an essential tool for all shops that are potential tourist destinations. The Internet today offers an excellent platform to spread your information faster especially with social media. Map Creator for Tourism is a great platform to start the process.

A map is a basic diagram that represents a specific travel destination. It consists of lines, colors, images, and text that help the user to make a definitive and accurate interpretation of the meaning quickly. Scale precision is an extremely critical part of a tourist map because it helps the user to judge distances and sizes. A map created for tourists helps attract potential customers to businesses in and around the tourist spot. All maps should be simple and easy to read, or they will defeat the purpose.

To create a compelling map for tourists you need to take the time to plan the most important things a tourist requires. Here, we will explore how to create a map that tourists love.

Use the Right Images

Photos play a crucial role in the creation of travel maps for tourists. They help to draw the reader’s mind towards depicting themselves at the tourist spot. Avoid photos that look cheap as this will mean the destination is equally undesirable.

Consider their needs for the spot and customize your images to relate to those requirements. A map creator for tourism focuses on the most appealing depictions of the destination. Use sharp, beautiful pictures with high definition and on quality paper.

Photos of tourists enjoying the environment can also be included. Shots of families are the best because they depict the place as safe and with a variety of activities. Let the photos tell a story so the potential customer will take the time to study it.

Use Descriptive Text

Although words should be brief and precise, they should also be capable of marketing the destination. Let the words paint a picture of an attractive must-see spot. The chosen text cannot be replicated or copied. It must be unique to the business.

Some templates can help in getting started. Pick one that relates to the type of destination and makes a quick tourist map especially if there is not the time to do it from scratch. A person may also hire the services of a designer to get the best out of their travel maps.

For more information on Map Creator for Tourism contact HERE Mapping Resources at 888-848-4436.

Old and New Map Data Provide Insights

HERE Mapping Resources map dataMaps have always held a significant place in project planning, accounting of essential events and identifying infrastructures (water pipes, roads, electrical lines, etc.).  There was a time before the invention of GIS, when the maps of significant events and infrastructure were necessary for the planners, historians, and data collectors.

For example, during the time of World War II, the United Kingdom kept an in-depth account of almost every bomb which hit the city of London during the time of Blitz (1940-1941). The digitization of this map data now offers a way to compile these historical details and provides innovative ways to comprehend the old data. The use of Web GIS created from the old maps allows to quickly view the history as well as archival data which include photographs of bombed places. In this way, the information is not just provided about the areas that had been attacked but also shows the link data having the historical pictures of the events. The new map data also helped and made it easier to conduct statistical calculations which included damaged areas and the concentration of bombs in a particular area. This overlay, in turn, provided insights into the German’s planning for war.

The old map data is now used for recreation of how the landscapes have been transformed over the course of time and how these areas have now been used. Not just the digitization and use of new map data helps in better historical understanding but also helps in recreation and historical analysis of maps which can play a significant part in future planning. For example, it is essential to collect map data of old infrastructure which is crucial for designing where new infrastructure will be built in future, as it might be necessary to know where old gas, sewer or water lines might be present.

Such maps are particularly useful for the conservationists and town planners because it provides them with data for creating arguments as to why certain kind of developments should be restricted according to the patterns of historical urban growth.

The old and new map data projects are now attempting to archive as well as provide the historical data that is useful in understanding the past but also helps in planning and comprehending the present and future which will be an excellent resource for the coming generations.

If you or your business needs map data, HERE Mapping Resources can help.

3 Ways A Business Can Use Census Data

HERE Mapping Resources census dataBusinesses with employees, especially startups, play a vital role in the growth of the economy with new jobs. While most startups either fail or remain small, some grow to become large and successful firms, in the process transforming industries and the economy. Market research is invaluable to the growth and sustainability of any organization.

HERE is the world’s leading map and location services platform, providing the most accurate, up-to-date maps and location data. Businesses can use census data from HERE in their market research efforts in the following ways:

To locate potential sites for their business: As HERE is a cloud-based application, business sites are a relatively less pressing concern for them. However, several clients might want to approach them with concerns. In such a case, HERE can use Census’ Interactive Population Map to find and compare potential sites. This data will allow HERE to analyze the locations of businesses that avail their services the most and can select prime and easily accessible locations to open their business. Accessibility and visibility are played an integral role in the business’ success, and data census helps facilitate a company in achieving that.

To find target audience: One of the most critical factors to ensure business success is identifying the target market. HERE’s primary target market is companies. They can use census data to determine the geographic locations where there is a higher density of companies that are willing to join the large clientele base that HERE possesses. This information will allow them to efficiently market their product to the specified target market which will help save on marketing costs and increase profits. Once the correct target market has been identified, sales and success rate would naturally increase.

To identify potential markets for expansion: The County and Business Demographics Interactive Map (or CBD Map) is another useful tool that census data has to offer. Good, growing businesses are always looking for ways to expand and increase their clientele base. Census data can provide the means to do so. Rather than just focusing on companies that they generally market their product to, HERE can reach out to other companies that would be interested in the services it has to offer. Since competition is typically low for such companies, HERE would provide the perfect opportunity to help them expand, making it an even more valuable asset to them.

Data Census can prove to be a vital tool in the growth and success of a business. Due to several reasons and, in particular, the ones stated above, data census can prove to be extremely beneficial to HERE.

For more information on census data contact HERE Mapping Resources at 888-848-4436.